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Clear Channel Radio’s Total Traffic Network services 123 markets in the US with Real Time Traffic Information. (RTTI)
Using state of the art technology including a proprietary camera network, sensor and probe data, traffic aircraft and streaming audio and video, Total Traffic Network provides real time traffic incident and traffic flow data to Radio and Television Stations, Web and Wireless Solutions, Personal Navigation Devices and automobile manufacturers. Total Traffic also provides Real Time Traffic Information services to customers in Canada, Mexico and New Zealand.
In addition, Clear Channel Total Traffic Network provides data, graphics and/or voices reports and web and wireless solution applications for local radio and television stations, phone carriers, portable NAV devices and automobile manufacturers and customers all customized to fit the needs of the individual customer. Real Time Traffic Information can also be delivered to customer websites, email and text messaging systems.
Total Traffic Network offers a variety of local and national sales and sponsorship opportunities across its network of radio stations. From traditional 15 second network radio schedules to traffic center and asset sponsorships, TTN has a solution that will fit the needs of all marketing budgets.
Target Audience
Clear Channel Total Traffic Network (TTN) has the ability to provide any of the 243,000,000+ passenger vehicles in the U.S., the shortest, safest distance between two points.Offerings
Clear Channel Total Traffic Network services 123 markets across the country providing consumers with real time traffic data.In addition, Clear Channel Total Traffic Network provides data, graphics and/or voices reports and web and wireless solution applications for local radio and television stations, phone carriers, portable NAV devices and automobile manufacturers and customers all customized to fit the needs of the individual customer. Real Time Traffic Information can also be delivered to customer websites, email and text messaging systems.
Marketing Opportunities
Traffic sponsorships, Traffic naming rights on radio or online, streaming traffic reports, mobile traffic studio and advertiser integration through out-of home media as directional landmarks are all available for both local and national advertisers.Total Traffic Network offers a variety of local and national sales and sponsorship opportunities across its network of radio stations. From traditional 15 second network radio schedules to traffic center and asset sponsorships, TTN has a solution that will fit the needs of all marketing budgets.
Current Business Customers
Total Traffic Network currently services a variety of radio and television customers including FOX Television Interactive, Univision and Citadel Broadcasting.TTN also provides RTTI to BMW, MINI and Volvo automobiles. PND clients include Garmin, Tom Tom, Navigon, Mio, HarmanKardon, Clarion, Kenwood, Panasonic, Cobra and Delphi. TTN’s Real Time Traffic Information is also found in Avis, Dollar and Thrifty car rentals. Web and wireless customers include Verizon, My Weather, Weather.com and WSI while SMS text messaging alerts are available thru Hip Cricket.Quality Control and Data Validation
Total Traffic Network has adopted the most stringent data verification testing policies in the industry. Annually, over 200,000 miles of ground truth testing is conducted to maintain the highest quality data possible. For more information on data validation and testing methodology, please contact us.
